Scenarios for a new marketplace
Exhibited at CEBIT January 2000
Developed in the year that the first WAP (Wireles Application Protocol) mobile came onto the market, the key focus of this project was to develop scenarios demonstrating the expected impact of market and technology trends up to five years in the future.
Based on a human focused research process, emerging socio-cultural trends were translated into future user experiences, where products were presented as supporting access to a wide range of communciation and media services.
A diverse range of service scenarios were selected and integrated into 3 working storyboards, which were further developed into animations demonstrating the range of inter-relating user experiences - these animated storyboards were exhibited along with the product models at the CEBIT exhibtion.